85 South Media

Role
Creative Director
Year
2019-2020

Directed the brand visuals for live events that scaled sub brands to 1.2M+ weekly subscribers via social media outlets (YouTube, Instagram, Facebook & Twitter.) Led creative projects and photoshoots that partnered with brands such as BET & the Atlanta Hawks.

Eighty Vybe

Led the design direction and photography for 85 South Media’s live music showcase that grew to gain 100K+ average viewers & 30K+ followers in less than a year. Created promotional social media assets and show merchandise to engage our audience for upcoming live show releases.

Branding

"Eighty Vype" stylized logo with a peach illustration.
"For Playas Only" text in black and white stylized font
Abstract peach with black outline and green leaves design.

Promo Assets

A collage of six performers, each in individual frames with a microphone. The frames feature different colored backgrounds and text that reads "Eighty Five Vibe," with information about episodes and special guests, including names like Trouble, Translee, Skooly, Grey, Trinidad James, and DC Young Fly.
A person wearing a Brooklyn Nets cap and glasses, holding a microphone with folded hands, appearing to be a host for "Eighty Vibe." The purple-toned image has text: "CHICO BEAN," "THE HOST," and show timing details: "Sundays 4PM EST/3PM CST."
A man wearing a red cap and shirt with the text "Eighty Vibe, Karlous, The Host," and "Sundays 4PM EST/3PM CST." The background is styled with a vintage effect.
A musician with dreadlocks and sunglasses plays an electric guitar. The image has a retro, grainy effect with "Eighty Vibe" text overlay and details for a show called "Tha Playas" airing Sundays at 4PM EST/3PM CST, directed by J.O.N.
Portrait of a person wearing a beanie and a tie-dye shirt with "Cutzoo World" and "Eighty Vibe" logos. The image includes text promoting "Tha Playas" show on Sundays at 4PM EST/3PM CST.
Man wearing a cap and t-shirt playing an electronic keyboard with a colorful background. Text overlay reads "Eighty Vibe," "D. Clax - Keys," and "Tha Playas," along with showtime details on Sundays at 4 PM EST/3 PM CST.
Person with braids drinking a beverage with a strawberry, wearing an "Eighty Vibe" T-shirt. Text overlay: "Ray, Sundays 4PM EST/3PM CST, The Bartender."